Sunday, December 13, 2015

JOHN CHUCKMAN COMMENT: ANOTHER BENT POLL FROM THE INDEPENDENT ATTACKING JEREMY CORBYN - THE NATURE OF POLLS AND HOW THEY CAN BE EASILY MANIPULATED


COMMENT POSTED TO AN ARTICLE IN THE INDEPENDENT


You just don't stop, do you?

The Independent displays a genuine case of Obsessive-Compulsive Disorder in the energy and resources it puts into tearing down Jeremy Corbyn, week-in, week-out.

Polls are only as good as their true random sampling and as good as the nature of the questions asked – as whether the questions suggest or lead respondents.

I suspect The Independent in such a commissioned poll makes sure the questions and words elicit the result they seek, else the whole exercise would be a waste of money and time.

Readers unfamiliar with polling techniques should know that polls are sometimes used as weapons. What's in the questions is everything.

We can refer to a person as "resolute" or "stubborn," as "proud" or "arrogant," etc, etc.  And believe me, you will get a different set of responses from those called with each choice of words.

This phenomenon is a reflection of the underlying realities of advertising and human suggestibility, polling being governed by the same realities.

Indeed, the very topic of a poll is suggestive to responders. Why on earth am I being polled about a man just elected and starting his leadership? Maybe there's something wrong with him? Odd sounding perhaps, but that is how human minds work, being only in part rational.

I am sure The Independent understands these matters, and it is plainly shovelling loads of cow manure disguised to resemble gold.

Jeremy Corbyn is a fine man of principle, something no one can say of David Cameron. Cameron is servile to non-British interests, dishonest, and not liked by even a simple majority of people. Amongst those who do like him are the establishment that the publisher of The Independent serves with this rubbish.


Hilary Benn, the other politician mentioned in the poll, is a one-speech wonder, and perhaps not even that, the attention he drew being only derived from papers like The Independent tripping over themselves to lavish relatively unearned praise. And besides that, Benn was simply wrong from a larger perspective, a fact with which we arrive back at the very reason for commissioning such polls: to tear down “undesirable” positions and build up the “desired’ ones. I believe that’s called propaganda.